Five Ways Startups Win Big in the Global Market by Changing Brands’ Playbook
During the last decade or so, an astonishing amount of entrepreneurs around the world have ferociously launched their tech startups in a hole in the wall cafe, in a chair, on the floor, in an attic, i...
365+ Potent Phrases That Seduce an Audience and Convert Like Crazy
Like magicians with their props or fishermen with their time-tested lures, brand marketers and storytellers rely upon a handy assortment of contrivances for seducing an audience. Brand marketers’...
How to Make Your Brand POP in 5 Minutes
Make Your Brand POP! (Purposeful, Opinionated, Punchy) If you don’t know where you’re going, you’ll end up somewhere else. Yogi Berra Dullness won’t sell your produ...
How to Make Your Brand Charismatic When You Are A Bootstrapped Startup
If you are an early stage startup, you may say that you have more burning concerns about getting your startup off the ground then the pursuing elusive brand building. But if any of you are going to s...
7 Tips For Talking to Your Early Users or Customers
Talking to users can feel like going on a blind date — half dread and half intrigued. isn’t? Have you ever wished you could just peer inside the mind of your users and find out exactly wha...